NABILAH HUSNA BINTI MOHD ROMZAN

Contact No. : +6012 376 3101

THE INFLUENCE OF FAIR & LOVELY ADVERTISEMENT
PURCHASE BEHAVIOUR AND BELIEF

Fair & Lovely is a skin care product founded by Unilever in 1975. This face cream contain multivitamin which is vitamin
b3, e and c. Which helps moisterize the skin, protects skin from Uv rays, and give radiant glow that goes 15 layers
deeps. Women today want more skin quality led benefits. This project's main objective is to improve advertising approach for Fair & Lovely.