LOCAL BRAND AWARENESS OF Safi TOOTHPASTE
Safi toothpaste is a local brand product. Safi toothpaste is a product of the Safi brand. Safi brand is fully owned by Wipro Unza Malaysia Sdn Bhd. The purpose of this project is to learn about the awareness of Malaysians about the product of the local brand, namely Safi toothpaste. Safi toothpaste is a local product but it is less known by Malaysians due to lack of promotion or advertising about this product. Provide awareness to consumers to support products made in Malaysia and making Safi toothpaste among the choices of Malaysians.